What will you learn in Business Analytics Specialization Course
- Understand how data informs business decision-making
- Master descriptive, predictive, and prescriptive analytics
- Learn how to analyze data using Excel, R, and Tableau
- Apply analytics across operations, marketing, HR, and finance functions
Program Overview
Course 1: Customer Analytics
⏳ 4 weeks
Topics: Customer lifetime value, segmentation, targeting
Hands-on: Calculate customer value using real-world datasets
Course 2: Operations Analytics
⏳ 4 weeks
Topics: Queueing theory, inventory management, forecasting
Hands-on: Apply data tools to optimize operational efficiency
Course 3: People Analytics
⏳ 4 weeks
Topics: Hiring metrics, employee retention, performance management
Hands-on: Use analytics to solve HR-related business problems
Course 4: Accounting Analytics
⏳ 4 weeks
Topics: Financial ratios, fraud detection, forecasting earnings
Hands-on: Interpret financial statement data to make business recommendations
Course 5: Business Analytics Capstone Project
⏳ 4 weeks
Topics: Apply all skills learned to a real-world business challenge
Hands-on: Deliver a data-driven solution to a simulated client problem
Get certificate
Job Outlook
Business analysts and data-driven decision-makers are in high demand
Roles include data analyst, marketing analyst, operations analyst, HR analyst
Average salary range: $65K to $100K depending on experience and industry
Strong foundation for transitioning into data science or MBA programs
Specification: Business Analytics Specialization
|
