Create a Promotional Video using Canva

A swift, beginner-friendly guided project that teaches you to script and produce effective promotional videos using Canva in about an hour.

Explore This Course

access	Lifetime
level	Beginner
certificate	Certificate of completion
language	English

#Coursera

Description
Additional information

What will you learn in Create a Promotional Video using Canva Course

Learn to create a script that frames promotional video messaging structured around pain points, solutions, testimonials, and call-to-action.
Learn to design and assemble a promotional video using Canva—utilizing video backgrounds, fonts, images, and animations to enhance appeal.

Apply these design elements through a hands-on, browser-based guided interface with step-by-step instruction—no software installation required.
Practice creating story-driven video slides in a structured order: customer pain point → business solution → USPs & testimonials → call-to-action.

Program Overview

Module 1: Create a Promotional Video using Canva

⏳ 1.5 hours

Topics: Learn to create a script for a promotional video; Learn to make the video more appealing using video backgrounds, fonts, images, and animations
Hands-on: Create a new Canva account; Explore dashboard & Pixabay integration; Build video slides: customer pain point, business intro & solutions, USPs & testimonials, call to action

Get certificate

Job Outlook

High demand for professionals capable of producing visual marketing content and brand narratives across social media and digital platforms.
Suitable for roles like Marketing Assistant, Content Marketer, Social Media Manager, and Small Business Owner looking to elevate promotional outreach.
Strengthens competencies in scriptwriting, visual storytelling, and video marketing, valuable across freelance, agency, and in-house marketing teams.
Especially beneficial for professionals in real estate, healthcare, finance, or other industries needing quick, polished promo content.

9.7Expert Score

Highly Recommendedx

A compact yet highly practical guided project that empowers beginners to script and produce polished promotional videos using Canva—with no prior design or video experience needed. Ideal for learners needing fast, action-oriented creative skills for marketing and branding.

Value

9.5

Price

9.3

Skills

9.8

Information

9.7

PROS

Hands-on, slide-by-slide guided experience with real-world marketing structure.
No prior experience required—user-friendly and accessible for complete beginners.
Delivers a polished final product ready for social media or business promotion.

CONS

Limited in scope—focuses only on basic scripting and Canva tools; advanced editing not covered.
Best suited for Canva users; not transferable to other video editors or platforms.