What will you in the Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship Course
Identify and analyze entrepreneurial opportunities using proven methods and models.
Enhance your entrepreneurial mindset and strategic decision-making skills.
Build innovative business models tailored to market needs.
Understand customer insights and market opportunities to develop compelling value propositions.
Program Overview
1. Introduction to Innovation and Entrepreneurship
Duration: 1 hour
Fundamentals of innovation and entrepreneurship.
Orientation to the course structure and teaching approach.
Introduction to the Opportunity Analysis Canvas.
2. Entrepreneurial Mindset, Motivations, and Behaviors
Duration: 1 hour
Exploration of the entrepreneurial mindset and motivations.
Understanding entrepreneurial behaviors and risk-taking.
Guest lectures from successful entrepreneurs sharing real-world experiences.
3. Industry Understanding
Duration: 2 hours
Analyzing market conditions and industry factors.
Understanding industry lifecycle, structure, and competitive advantage.
Assessing knowledge and demand conditions for opportunity recognition.
4. Customer Understanding and Business Modeling
Duration: 2 hours
Approaches to understanding customer needs and developing solutions.
Crafting winning business models and strategic positioning.
Evaluating business plans and identifying value innovation opportunities.
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Job Outlook
Aspiring Entrepreneurs: Gain foundational skills to launch new ventures.
Business Professionals: Enhance strategic thinking and innovation capabilities.
Product Managers: Develop customer-centric products and business models.
Consultants: Advise clients on opportunity assessment and business development.
Specification: Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
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