a

Storytelling and influencing: Communicate with impact

A practical and comprehensive course that empowers professionals to communicate with impact and lead with influence.

access

Lifetime

level

Beginner

certificate

Certificate of completion

language

English

What will you in Docker for the Storytelling and influencing: Communicate with impact Course

  • Critically evaluate theories to decode components of persuasive communications.

  • Apply various strategies to build rapport, overcome resistance, and gain acceptance in diverse contexts.

​​​​​​​​​​

  • Develop skills to interpret audience motivations and influence their thoughts and feelings to support ideas.

  • Enhance abilities in meeting facilitation, empathy, overcoming objections, verbal and non-verbal communication, storytelling, decision-making, public speaking, leadership, persuasive communication, influencing, rapport building, and presentations.

Program Overview

1. The Necessary Art of Persuasion: Understanding What Matters to Your Audience

⏱ Duration: 3 hours

  • Learn the basic theory of persuasive communication.

  • Explore models of information processing, motivational appeals, message acceptance, decision-making processes, and effective human interactions.

2. Crafting Compelling Messages

⏱ Duration: 3 hours

  • Develop techniques for creating messages that resonate with diverse audiences.

  • Understand the role of storytelling and emotional appeals in influencing others.

3. Building Rapport and Overcoming Resistance

⏱ Duration: 3 hours

  • Learn strategies to establish trust and rapport with stakeholders.

  • Explore methods to address and overcome objections effectively.

4. Influencing in Different Contexts

⏱ Duration: 3 hours

  • Apply communication strategies across various cultural and situational contexts.

  • Understand the nuances of influencing in different organizational settings.

5. Enhancing Communication Through Non-Verbal Cues

⏱ Duration: 3 hours

  • Study the impact of body language, tone, and other non-verbal elements in communication.

  • Practice techniques to align verbal and non-verbal messages for maximum impact.

6. Final Assessment and Application

⏱ Duration: 3 hours

  • Consolidate learning through a comprehensive assessment.

  • Apply acquired skills to real-world scenarios to demonstrate proficiency.

 

Get certificate

Job Outlook

  • Effective communication and influencing skills are vital for leadership roles across industries.

  • Enhances capabilities in areas such as management, sales, marketing, human resources, and public relations.

  • Equips professionals to lead change initiatives, negotiate successfully, and build strong stakeholder relationships.

9.6Expert Score
Highly Recommended
An insightful course that provides practical tools and strategies for effective communication and influence, essential for leadership success.
Value
9.2
Price
9.1
Skills
9.7
Information
9.6
PROS
  • Comprehensive coverage of persuasive communication techniques.
  • Practical assignments to reinforce learning.
  • Taught by experienced instructors from Macquarie University.
CONS
  • May require additional resources for advanced communication tools.
  • Limited interaction with peers and instructors.

Specification: Storytelling and influencing: Communicate with impact

access

Lifetime

level

Beginner

certificate

Certificate of completion

language

English

FAQs

  • No prior experience is required—designed for beginners and professionals alike.
  • Teaches story-building before focusing on delivery skills.
  • Helps overcome stage fright and communication anxiety.
  • Emphasizes confidence-building through practice.
  • Suitable for managers, entrepreneurs, and students.
  • Stories capture attention and make messages memorable.
  • Builds emotional connection with stakeholders.
  • Turns complex ideas into relatable narratives.
  • Strengthens persuasion in negotiations and presentations.
  • Enhances leadership impact through inspiring communication.
  • Personal leadership and professional journey stories.
  • Customer-centric stories for sales and marketing.
  • Vision-driven stories for motivating teams.
  • Data storytelling for clarity and impact.
  • Conflict–resolution frameworks for business scenarios.
  • Includes hands-on storytelling assignments.
  • Offers peer feedback and practice opportunities.
  • Focuses on tone, pacing, and non-verbal communication.
  • Guides learners in refining delivery for impact.
  • Encourages applying skills immediately in work settings.
  • Enhances leadership presence and influence.
  • Strengthens pitching and negotiation outcomes.
  • Increases effectiveness in training and public speaking roles.
  • Boosts personal brand through authentic storytelling.
  • Adds value to managerial, entrepreneurial, and consulting careers.
Storytelling and influencing: Communicate with impact
Storytelling and influencing: Communicate with impact
Course | Career Focused Learning Platform
Logo