What will you in the Strategy Formulation Course
Understand the foundational concepts of business strategy, including competitive advantage and value creation.
Analyze industry structures using frameworks like Porter’s Five Forces to assess market attractiveness.
Evaluate internal resources and capabilities to identify strategic strengths and weaknesses.
Formulate coherent business strategies that align with organizational goals and market conditions.
Recognize common pitfalls in strategy development and learn how to avoid them.
Program Overview
1. Introducing Strategy Formulation
Duration: 1 hour
Explore the basics of strategic planning, including the definitions of business strategy and competitive advantage.
2. Industry Analysis
Duration: 3 hours
Learn to assess industry attractiveness and competitive dynamics using tools like Porter’s Five Forces.
3. Resources and Capabilities
Duration: 3 hours
Examine internal organizational resources and capabilities to determine strategic positioning.
4. Global Strategies and the Multinational Corporation
Duration: 3 hours
Understand how to formulate strategies for multinational operations and global market entry.
5. Strategic Decision Making
Duration: 3 hours
Delve into the processes of making strategic choices and the factors influencing decision-making.
6. Formulating a Strategy in a 21st Century Creative Company
Duration: 3 hours
Apply learned concepts in a practical, peer-reviewed assignment focusing on strategy formulation in a creative industry context.
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Job Outlook
Strategic Planner: Develop long-term strategies to achieve organizational goals.
Business Analyst: Analyze market trends and organizational performance to inform strategic decisions.
Management Consultant: Advise organizations on strategy development and implementation.
Corporate Strategist: Lead the formulation and execution of corporate-level strategies.
Specification: Strategy Formulation
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