What you will learn
- This course provides a comprehensive introduction to data analytics, covering fundamental concepts and industry applications.
- Learners will gain hands-on experience with tools like spreadsheets, SQL, and R to manipulate and analyze data effectively.
- The course emphasizes data cleaning techniques to ensure accuracy and reliability in data-driven decision-making.
- Students will explore exploratory data analysis methods to uncover trends, patterns, and insights within datasets.
- Data visualization techniques using Tableau and ggplot2 help learners present findings in a clear and compelling manner.
- Real-world case studies and business applications provide practical experience in solving data-related challenges.
- The capstone project allows students to apply their knowledge by working on a full-scale data analytics project.
Program Overview
Foundations of Data Analytics
⏱️4-6 weeks
In this section, you will explore the fundamentals of data analytics, understand the data life cycle, and learn how data-driven decision-making is transforming industries.
- Learn key analytical skills such as problem-solving and critical thinking.
- Understand how data analytics is used across various business sectors.
- Explore the role of data analysts and their impact on organizations.
- Get introduced to tools like spreadsheets, SQL, and visualization software.
Data Cleaning and Preparation
⏱️ 6-8 weeks
In this part, you will learn how to clean, organize, and prepare raw data for analysis using industry-standard tools.
- Understand data structures and databases for efficient storage.
- Use spreadsheets and SQL to clean and manipulate data.
- Identify common data errors and apply cleaning techniques.
- Learn best practices for ensuring data accuracy and consistency.
Data Analysis with Spreadsheets, SQL, and R
⏱️8-12 weeks
This section will focus on analyzing datasets using spreadsheets, SQL, and R programming to uncover meaningful insights.
- Perform calculations, filtering, and pivot tables in spreadsheets.
- Write SQL queries to retrieve and manipulate data.
- Use R programming for statistical analysis and data visualization.
- Learn techniques for making data-driven business recommendations.
Data Visualization and Storytelling
⏱️10-12 weeks
Here, you will learn how to present data effectively using visualization tools and storytelling techniques.
- Use Tableau and spreadsheets to create visual dashboards.
- Learn how to translate complex data into clear, actionable insights.
- Develop compelling data narratives for stakeholders.
- Apply best practices in designing engaging and informative visuals.
Google Data Analytics Capstone Project
⏱️12-15 weeks
In this final section, you will complete a hands-on project to apply everything you’ve learned in a real-world data analytics scenario.
- Work with a dataset to clean, analyze, and visualize insights.
- Present findings using dashboards, reports, and storytelling methods.
- Apply problem-solving techniques to address business challenges.
- Earn your Google Data Analytics Professional Certificate upon completion.
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Job Outlook
- The demand for data analysts is growing, with a projected 25% job growth by 2030 (U.S. Bureau of Labor Statistics).
- Data analysis skills are valuable across industries like finance, healthcare, tech, retail, and e-commerce.
- Entry-level data analysts earn between $60K – $85K per year, with experienced professionals making $90K – $120K+.
- Employers seek candidates with expertise in SQL, Python, R, data visualization, and machine learning.
- This certification enhances job prospects for roles such as Data Analyst, BI Analyst, and Marketing Analyst.
- The Google Data Analytics Certificate is widely recognized and improves visibility on LinkedIn and job platforms.
- Organizations increasingly rely on data-driven decision-making, boosting the demand for skilled analysts.
- Data analytics knowledge opens pathways to AI, machine learning, and data science careers.
- High demand for analysts is driven by trends in big data, cloud computing, and AI adoption.
- Data analytics offers job security, financial growth, and opportunities for both corporate and freelance careers.
Specification: Google Data Analytics Professional Certificate
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