What will you learn in Powerful Social Media Marketing: From Beginner to Advanced Course
Master the role and responsibilities of a professional social media manager
Learn how to create, plan, and schedule content across platforms
Understand brand voice, target audience, and social strategy development
Use tools like Canva, Buffer, Meta Business Suite, and analytics dashboards
Discover how to find clients, pitch services, and price social media packages
Program Overview
Module 1: Social Media Manager Essentials
⏳ 1 week
Topics: Role overview, skills required, common misconceptions
Hands-on: Identify your niche and assess your current social media skills
Module 2: Strategy & Content Planning
⏳ 1 week
Topics: Brand identity, content pillars, platform-specific goals
Hands-on: Build a 30-day content calendar for a sample brand
Module 3: Content Creation Tools & Tips
⏳ 1 week
Topics: Canva, caption writing, hashtags, video formats
Hands-on: Create 3 posts using Canva with captions and hashtags
Module 4: Scheduling & Automation
⏳ 1 week
Topics: Buffer, Meta Business Suite, posting times, consistency
Hands-on: Schedule posts across 2–3 platforms with tracking links
Module 5: Analytics & Reporting
⏳ 1 week
Topics: Engagement metrics, growth KPIs, content performance
Hands-on: Build a sample monthly report using real or mock data
Module 6: Finding Clients & Pricing Services
⏳ 1 week
Topics: Freelancing platforms, pitching, pricing models, contracts
Hands-on: Write a client proposal and outline a social media package
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Job Outlook
High demand for skilled social media managers in agencies, startups, and freelance sectors
Roles include Social Media Manager, Digital Strategist, Content Creator
Freelancers can earn $25–$100/hr depending on scope and experience
Remote work opportunities are widely available
Specification: Powerful Social Media Marketing: From Beginner to Advanced Course
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FAQs
- Teaches understanding of target audiences, which is crucial for personal branding.
- Covers content planning, allowing you to create a consistent online presence.
- Offers tools like Canva for visually appealing posts.
- Guides on analytics to track personal growth and engagement.
- Provides insights on positioning yourself for freelance opportunities.
- Introduces different content formats including short videos.
- Guides on captions and hashtags to increase video reach.
- Teaches scheduling posts across platforms, including video content.
- Explains engagement metrics for video performance.
- Suggests content creation practices that enhance visual storytelling.
- Offers insights into content performance metrics.
- Helps understand engagement patterns that impact visibility.
- Teaches scheduling for optimal posting times based on audience activity.
- Provides analytics skills to interpret reach and impressions.
- Encourages testing and iterating strategies for better algorithm performance.
- Guides on finding clients through online platforms.
- Teaches proposal writing and pitching social media services.
- Explains pricing models for beginners.
- Includes sample exercises for creating social media packages.
- Provides insights on establishing credibility even as a newcomer.
- Teaches how to define a brand voice for consistent communication.
- Offers strategies to respond professionally to engagement, including criticism.
- Encourages monitoring analytics to identify potential issues early.
- Suggests content planning to avoid reputational risks.
- Builds foundational skills to manage a professional online presence under pressure.
