a
Best value

The Art of Visual Storytelling Specialization

A skill-rich, beginner-friendly Coursera specialization that teaches you the full craft of visual storytelling through structured, hands-on video production.

access

Lifetime

level

Beginner

certificate

Certificate of completion

language

English

What you will learn in The Art of Visual Storytelling Specialization Course

  • Create a video project proposal including treatment, storyboard, and script.
  • Understand visual story structure and narrative frameworks for video.
  • Shoot footage that meets standards for composition, exposure, continuity, and camera technique.

​​​​​​​​​​

  • Edit video using non-linear workflows: perform paper edits, seamless cuts, and audio mixing.
  • Learn technical skills: framing, graphics, videography, and post-production tools.

Program Overview

Module 1: A Blueprint for Success – Your Video Pre‑Production 

⏳ 11 hours

  • Identify necessary equipment and software for high‑quality video production.
  • Generate ideas and document visual story treatments and proposals.
  • Write detailed storyboards and scripts to guide production.
  • Compare narrative structures used in visual storytelling.

Module 2: Ready to Roll – The Video Production Process

⏳ 58 hours

  • Operate prosumer cameras in manual mode to control exposure and focus.
  • Frame shots using composition principles like the Rule of Thirds.
  • Execute camera movements and capture motion continuity in sequences.
  • Light, frame interviews and manage audio capture on set.

Module 3: Bring Your Story to Life – Video Post‑Production

⏳ 1 hour

  • Create a paper edit by mapping footage to script timecodes.
  • Learn professional editing workflows and software fundamentals.
  • Perform basic edits: matching action cuts and transitions.
  • Mix audio and interpret editing patterns for a polished final video.

Get certificate

Job Outlook

  • High Demand: Video production skills are increasingly vital across business, education, marketing, and creative industries.
  • Career Advancement: Opens opportunities in roles like video producer, editor, content creator, and multimedia specialist.
  • Salary Potential: Professionals with end‑to‑end video production skills command competitive rates in freelance and full‑time roles.
  • Freelance Opportunities: Ideal for producing promotional content, real‑estate, small business marketing, or educational videos.
9.2Expert Score
Highly Recommended
A comprehensive, hands‑on beginner-to-intermediate specialization ideal for aspiring video storytellers.
Value
9
Price
8.5
Skills
9.5
Information
9
PROS
  • Three end-to-end courses covering pre-production, production, and post-production
  • Real-world, portfolio-worthy assignments at each stage
  • Taught by University of Colorado Boulder faculty with practical examples
  • Beginner-friendly, no prior experience required
CONS
  • The production module (~58 hrs) may feel time-intensive
  • Post-production basics could delve deeper into advanced editing software

Specification: The Art of Visual Storytelling Specialization

access

Lifetime

level

Beginner

certificate

Certificate of completion

language

English

The Art of Visual Storytelling Specialization
The Art of Visual Storytelling Specialization
Course | Career Focused Learning Platform
Logo