A Scientific Approach to Innovation Management
by Coursera
Learn a data-driven approach to innovation management from Università Bocconi on Coursera. Evaluate ideas strategically and avoid common pitfalls.
Why this course
- Teaches a rigorous, scientific framework for evaluating innovation ideas
- Highly practical with exercises that simulate real-world decision-making
- Developed by Bocconi University, a respected European business institution
- Encourages critical thinking and reduces reliance on intuition alone
