Digital Media and Strategic Planning in Technology Markets Course
by Coursera
Learn how to align digital media with strategic planning in technology markets. Avoid building unwanted products with research-driven decision-making.
Why this course
- Effectively challenges the 'build it and they will come' myth with real-world relevance
- Teaches practical analytical tools for validating tech product ideas
- Integrates digital media strategy with core business planning
- Helps entrepreneurs avoid costly missteps through stress testing concepts
