EMBRACING FRICTION: UNLOCKING INSIGHTS FOR FINANCIAL SERVICES Course
by EDX
Learn how strategic friction improves financial decisions and customer trust. From State Bank of India on edX. Free to audit.
Why this course
- Offers a unique, counterintuitive approach to customer experience design.
- Provides actionable insights for financial product innovation.
- Backed by real-world examples from a leading financial institution.
- Encourages ethical design and trust-building in digital banking.
