How to Achieve Service Excellence - Jagdish Sheth Course
by Coursera
Learn how to build customer loyalty through service excellence with Professor Jagdish Sheth. Explore reliability, personalization, and recovery strategies on Coursera.
Why this course
- Offers deep insights into customer loyalty beyond satisfaction
- Taught by renowned marketing scholar Jagdish Sheth
- Introduces practical models like the service-profit chain
- Highly relevant for service industry professionals
