Marketing Planning, Audience Insights, and KPI Measurement Course
by Coursera
Learn marketing planning, audience insights, and KPI measurement with Coursera. Build data-driven strategies and track performance effectively.
Why this course
- Covers essential marketing strategy frameworks like SWOT and SMART goals
- Teaches practical skills in survey design and audience research
- Focuses on measurable outcomes and KPI tracking
- Clear structure with actionable takeaways for real-world application
