Plan and Score Content
by Coursera
Learn to build data-driven content strategies, score ideas, and prioritize effectively in this intermediate Coursera course for marketers and creators.
Why this course
- Provides a clear, actionable framework for content planning
- Teaches how to align content with business KPIs and funnel stages
- Emphasizes data-driven decision-making over intuition
- Helps build measurable, repeatable content strategies
