Visualize & Optimize Your Marketing Spend Course
by Coursera
Learn to build marketing dashboards, analyze campaign performance, and optimize budgets for maximum ROI in this practical Coursera course.
Why this course
- Teaches practical dashboard-building skills using real-world marketing data
- Focuses on storytelling with data for executive communication
- Covers integration of multiple data sources into unified reports
- Emphasizes ROI-driven budget reallocation strategies
